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As a small business owner your main goal is to find customers, connect with them and turn these people into loyal and returning clients. This can be difficult, but there are tools out there which can help you to find those customers.

By creating a complete business profile on Google My Business you will be able to find customers more easily. Google My Business is a platform for businesses which combines different services (Search, Map, Reviews, Content, Insights etc.)  into one product and can be managed through one interface.

Google My Business

• Add all your details to your profile: name, location, contact numbers, website address, description and opening hours.
• Add your best photos.
• Connect with your customers by posting news, events, images or videos.
• Analyze your page activity with Google Insights.
• Analyze your website activity with Google Analytics.
• Manage your business reviews.
• Promote your business with Google Adwords.
• Chat with your followers through Google Hangouts.
• Manage your page on the go with Google My Business Android and iOS App.

This platform is especially useful for businesses with a physical presence such as stores, accommodations, restaurants and cafés. Your profile will be visible on Google Search and Map and the potential customers can directly contact and connect with your business.

Photo credit – Design vector designed by Freepik

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